Arese is known for her contribution to empowering women in finance and business. Her book “Smart Money Woman” became a best seller here in Nigeria after launching. The House of Tara International announced on their Instagram page about the new lip collection. The lip line features a bright shade of red for women for all skin tones. Today is the International Women’s Day and the official date for the release of the lip line.

Collaboration they say beats competition. Tara Durotoye CEO of House of Tara International  and Arese Ugwu (Best Selling Author of The Smart Money Woman) have shown women how to win in business by partnership/ collaboration.

The lippie which comes in a deep red is called ‘Arese Red’  and is accompanied by a similarly colored lip liner, to give you the full lipped perfect effect. On her reasons/motivation for this new lippie and in fact this particular shade of red, Arese in an Instagram post declared;

“THERE’S SOMETHING ABOUT RED LIPSTICK THAT JUST MAKES ME FEEL STRONGER AND IT MADE ME THINK OF ALL THE LITTLE AND BIG THINGS THAT KEEP ME FEELING EMPOWERED”

The product should be available at House of Tara stores nationwide, so you can tap into your “business-boss-girl” vibe from this lippie.

Photo source: Instagram @houseoftara_int’l @areseugwu 

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